Trademark Attorney : role and requirements

Table of Contents

Working in trademarks

A Trademark Attorney specializes in trademark law. They protect brand names, designs and other types of intellectual property for businesses. Trademark lawyers research brands and protect their use in billboards, television ads, catalogues, online content, magazines, etc.

If you are running a business and have a word, symbol, phrase, logo, design, or combination of those representing your goods or services, you must consider trademark protection through a trademark attorney.

Qualified and experienced trademark lawyers know the value of your intellectual property and know how important it is to protect it correctly.

The protection of the corporate name is related to the preservation of the company’s clientele and its reputation, thus preventing another competitor in the same segment from impersonating him in his business relations; it is through the corporate name that the obligations related to the company’s activities will be assumed and that will also serve as a reference for the general public, ensuring greater security for the acts performed.

Filing a trademark

Trademark registrations are a legal instrument provided to individuals and companies that carry out activities duly registered in the national territory. The procedure involves registering all visual signs that identify products and services related to a specific company or person.

About four million trademark applications are filed annually around the world. As there are more and more brands that are distributed internationally, when registering trademarks abroad, more and more difficulties arise.

In very popular terms, a registred trademark is like a deed of property: it guarantees ownership of the trademark and holds commercial value.

To organize and promote a business, you need a recognizable trademark in the form of an abbreviation or graphic image, the design of which will help a lawyer. A trademark and patent lawyer are required in the following cases:

  • conducting an independent examination to confirm the uniqueness of the mark;
  • preparation of documents and registration at the relevant office (USPTOin the United States for example);
  • obtaining a certificate to get protection against use by third-parties.

Responsibilities of a trademark attorney

A trademark lawyer, while being specialized in trademarks, can have lots of different responsabilities:

  • Filing and managing intellectual property such as designs, trademarks and copyrights.
  • Legally registering trademarks and related agreements at the relevant offices.
  • Carrying out research, both locally and internationally, to make sure a trademark isn’t in use already.
  • Handling IP-related litigation.

Salary of a trademark attorney

Your expectations as a trainee are to earn a minimum of $25,000 to $29,000.

With better qualifications and acquired skills as well as experience, you can earn as much as $42,000 to $55,000.

With an average of five years of experience in an IP firm, salary can rise to $75,000 and increase beyond $90,000 should you become a partner.

The salary can vary or change, but that depends on where the firm is located and its size. Starting salary can be higher in a law firm. However, a higher salary can also be attainable even in the corporate world and it’s always good to keep an eye on opportunities.

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